Title:
Boss lady : how three women entrepreneurs built successful big businesses in the mid-twentieth century / Edith Sparks.
Author:
Sparks, Edith, author.
Publication Information:
Chapel Hill : The University of North Carolina Press, [2017]
Call Number:
HD6054.4.U6 S67 2017
Abstract:
" ... The careers of three pioneering businesswomen--Tillie Lewis (founder of Flotill Products), Olive Ann Beech (cofounder of Beech Aircraft), and Margaret Rudkin (founder of Pepperidge Farm)--who started their own manufacturing companies in the 1930s, sold them to major corporations in the 1960s and 1970s, and became members of their corporate boards"-- Provided by publisher.
ISBN:
9781469633015
9781469633022
Series:
The Luther H. Hodges Jr. and Luther H. Hodges Sr. series on business, entrepreneurship, and public policy
Luther H. Hodges, Jr. and Luther H. Hodges, Sr. series on business, entrepreneurship, and public policy.
Physical Description:
xiv, 309 pages : illustrations ; 25 cm.
Contents:
Constructing entrepreneurial pathways -- Government and women's business ownership -- Labor-management relations -- Gender as brand management -- Women and business valuation: asserting self-worth.
Personal Author:
Subject:
