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Title:
Your new money story : the beliefs, behaviors, and brain science to rewire for wealth / David Krueger, MD.
Author:
Krueger, David, author.
Publication Information:
Lanham, Maryland : Rowman & Littlefield, [2019]
Call Number:
HG222.3 .K78 2020
Abstract:
Neuroscientists estimate that over 90 percent of our operating systems--beliefs, behaviors, patterns--are unconscious. Since the surface story determines less than 10 percent of our decisions, how can we illuminate the shadow story responsible for over 90 percent of what we do each day? Once we systematically understand our relationship with money, can we overcome the mind and brain's resistance to change? Especially when so many of the current popular strategies for change are contrary to the way the mind and brain work? Each money story line contains unspoken assumptions, emotional agendas, and unconscious meanings. Money becomes a portal to the immaterial and the intangible, a Rorschach onto which we project our needs and hopes. Your New Money Story: The Beliefs, Behaviors, and Brain Science to Rewire for Wealth combines 25 years of psychiatric and psychoanalytic practice and over a dozen years of professional and executive mentor coaching with groundbreaking research in psychology, neuroscience, and behavioral economics to show readers how to recognize money behaviors ghostwritten by hidden assumptions, overcome the brain's patterned responses that lead to bad decisions, harness the power of regulating states of mind, develop the art and neuroscience of money strategies, and identify and remedy emotionally based money mistakes and financial fallacies. The ROADMAP System deconstructs the process of understanding a money story to systematically construct a new one to write new mind software and rewire the brain for wealth.
ISBN:
9781538123997
Physical Description:
xiii, 313 pages ; 24 cm
Contents:
Understanding your relationship with money and your money story. The longest relationship of your life ; Surface and shadow stories ; Why do we resist change? ; Rorschach tests ; Master money states of mind ; Nonsense neuroscience and bad behavioral economics -- ROADMAP for a new money story. Step 1: Recognize authorship of your money story ; Step 2: Own your present money story ; Step. 3: Assess your money story plot and story lines ; Step 4: Decide what to change in your money story ; Step 5: Map changes: inscribe new code ; Step 6: Author new experiences: write new software ; Step 7: Program new identity: rewire for wealth -- Belief systems and choice architecture. The ABCs of money mistakes and financial fallacies ; Belief management ; Choice architecture -- Epilogue: Money lessons from others.
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