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Title:
Vibrator nation : how feminist sex-toy stores changed the business of pleasure / Lynn Comella.
Author:
Comella, Lynn, author.
Publication Information:
Durham : Duke University Press, 2017.

©2017
Call Number:
HQ447 .C66 2017
Abstract:
"In the 1970s a group of pioneering feminist entrepreneurs launched a movement that ultimately changed the way sex was talked about, had, and enjoyed. Boldly reimagining who sex shops were for and the kinds of spaces they could be, these entrepreneurs opened sex-toy stores like Eve's Garden, Good Vibrations, and Babeland not just as commercial enterprises, but to provide educational and community resources as well. In Vibrator Nation Lynn Comella tells the fascinating history of how these stores raised sexual consciousness, redefined the adult industry, and changed women's lives. Comella describes a world where sex-positive retailers double as social activists, where products are framed as tools of liberation, and where consumers are willing to pay for the promise of better living--one conversation, vibrator, and orgasm at a time"--Back cover.
ISBN:
9780822368540

9780822368663

9780822372677
Physical Description:
xiii, 278 pages : illustrations ; 23 cm
Contents:
Introduction: The making of a market -- The business of masturbation -- Out of the therapist's office, into the vibrator shop -- Living the mission -- Repackaging sex -- The politics of products -- Sexperts and sex talk -- Selling identity -- Profitability and social change -- Conclusion: Grow or die? -- Appendix: Studying sexual culture and commerce.
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