Title:
Start your business week by week : how to plan and launch your successful business--one step at a time / Steve Parks.
Author:
Parks, Steve, 1973-
Publication Information:
Harlow, England ; New York : Pearson, 2013.
Call Number:
HD62.5 .P375 2013
Abstract:
"In 26 weekly steps, this unique and cleverly structured book will walk any budding entrepreneur through everything you need to know and do, in the exact order you need to do it, to get your new business up and running. Each step contains a to-do list, an explanation of what needs to be done, useful hints and shortcuts and the contact information you need. Written by an experienced entrepreneur and updated for a new global economy, this book contains the most up to date, fresh thinking and ideas, so you can overcome the challenges of a new business start-up and turn your entrepreneurial dreams into reality."--Publisher's website.
Edition:
2nd ed.
ISBN:
9780273768661
9780273769927
9780273769934
Physical Description:
xxi, 216 pages : illustrations ; 24 cm
General Note:
Includes index.
Contents:
Introduction -- Week 1:The Beginning -- Week 2: The Future -- Week 3: Where Are You Now? -- Week 4: Start Learning -- Week 5: The Founders -- Week 6: The Idea -- Week 7: Idea to Opportunity -- Week 8: Testing and Refining the Opportunity -- Week 9: Pitching your Opportunity -- Week 10: Customers -- Week 11: Competitors -- Week 12: Branding -- Week 13: Sales -- Week 14: Premises and Equipment -- Week 15: People and Technology -- Week 16: Suppliers -- Week 17: Planning for Problems -- Week 18: Profit Forecast -- Week 19: Cash Flow Forecast -- Week 20: The Business Plan -- Week 21: Banks and Advisers -- Week 22: Start Selling -- Week 23: Pitching for Funding -- Week 24: The Big Leap -- Week 25: Making it Official -- Week 26: Launch!
Personal Author:
