Title:
The candidate : what it takes to win, and hold, the White House / Samuel L. Popkin.
Author:
Popkin, Samuel L.
Publication Information:
New York : Oxford University Press, ©2012.
Call Number:
JK524 .P63 2012
Abstract:
Looking at the last 60 years of races for the White House, Popkin analyzes why some "inevitable" winners lost and how dark horses won against long odds. All of the winners assembled smoothly working teams, were agile enough to respond quickly to hits, had a core of beliefs, and prepared years in advance.
Electronic Access:
Additional information at Google Books
ISBN:
9780199922079
9780199325214
Physical Description:
viii, 350 pages ; 25 cm.
Contents:
Campaign juggling -- Planning for chaos -- Challengers : the search for an experienced virgin -- The challenger who couldn't lose : Hillary Clinton in 2008 -- Incumbents : regicide or more of the same -- The unbeatable incumbent : George Bush in 1992 -- Successors : lapdogs or leaders -- The successor with peace and prosperity : Al Gore in 2000 -- Teams that work -- Is this any way to pick a president?
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